SMS marketing delivers 98% open rates—far higher than email. Discover how wineries can use text message campaigns to increase DTC sales, reduce no-shows, and boost wine club retention.

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Learn how to divide your wine club into strategic segments based on behavior, preferences, and engagement levels to increase retention, boost sales, and keep members engaged.

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Struggling with wine club retention? Learn how to reverse wine club churn in 2025 with smart segmentation, email automation, personalization tactics, and insights from SVB’s latest DTC wine report.

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Getting someone to visit your website? That’s work. Getting them into your tasting room? Even harder. But once they’ve engaged—once they’ve shown interest—you have a golden opportunity. Because people who say “yes” once are more likely to say “yes” again.

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Use Commerce7 and WineDirect to build stronger customer relationships, automate marketing, and grow wine club loyalty with seamless CRM integration.

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